If something is happening for a long enough time, we think its normal, we may not like it but it is considered NORMAL in our lives. Let me give you a few examples.
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Having poor economy is a norm
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Being in debt is a norm
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Loosing a job is a norm
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Loosing money on Wall Street is a norm
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Children misbehaving and calling their parents bad names and disrespecting is a norm
There is a proverb in Urdu, which in English transates “one bad fish can pollute an entire pond”
Similarly, one person at a time we lowered our standards as a society and now all the above bullets are considered a norm, although those acts are totally unacceptable.